Cadbury "Flare Up"
2014: Finalist - Music Video & Advertising
Agency: Ogilvy & Mather, India
MFX Director: Buddy Zulueta
'Cadbury Dairy Milk' went for a packaging change and required a set of commercials to convey the message with quick and funny visual gags. The initial animation concept involved dynamic camera angles and hand-held movement, but in the end, we opted for minimalist staging which gave it a more theatrical and comedic feel.